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How to conduct a competitive social media analysis?
Know your market through social media Hootsuite publishes a guide to help you analyze your competitors through their social media presence. By viewing your market through this channel, your view is more accurate. Just as you may have different competitors depending on your product and range, you may have different competitors depending on the social networks. Some will be very…
Facebook banner format: dimensions and sizes!
The first impression consumers have of a brand is always a visual one. That's why internet users who land on your Facebook page look at your cover photo first. Taking up almost a quarter of the screen, this banner plays a fundamental role in the perception users have of your company/brand, activity or products/services. Whether you're using this social network…
What are the latest LinkedIn search trends?
Slightly behind Facebook or Instagram, LinkedIn is also one of the most used social networks in the world. Rather popular in the professional sphere, it is mainly distinguished by its characteristics, including the simplification of search. It is for this reason that many professionals and companies are active on this popular social network to look for prospects. Plus, LinkedIn just…
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Optimize your positioning on Google with the best tools
THE SEO tracking is an essential step in ensuring the success of…
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